Category Archives: Advertising Law

August 15, 2021

Long Contest Rules Precedent for Canadian Random Draw Contests

Do you need a precedent for long (i.e., full) contest rules to run a random draw contest in Canada? Our firm offers many types of precedents/forms to operate Canadian contests/sweepstakes, including a Long Rules (Random Draw Contest) precedent. This Canadian contest forms package includes long … Read the rest of this entry »

August 5, 2021

CASL Precedents: CASL Corporate Compliance Program

Do you need corporate compliance program to help your company or organization comply with Canada’s federal anti-spam legislation (CASL)? Our firm offers many types of precedents/forms to help companies, associations, other types of organizations and individuals comply with CASL, including our CASL Corporate Compliance Program … Read the rest of this entry »

July 28, 2021

Recent Digital Deceptive Marketing Enforcement Under the Competition Act

Practical Law Canada Competition (of which I am Lawyer Editor) has published a new Legal Update, which discusses recent digital deceptive marketing enforcement by the Competition Bureau (Bureau) under the Competition Act, R.S.C. 1985, c. C-34. The Update includes key aspects of recent enforcement by … Read the rest of this entry »

July 15, 2021

Long Contest Rules Precedent for Canadian Skill-Based/Judged Contests

Do you need a precedent for long (i.e., full) contest rules to run a skill-based or judged contest in Canada (e.g., an essay, photo or other skill contest)? Our firm offers many types of precedents/forms to operate Canadian contests/sweepstakes, including a Long Rules (Skill Contest) … Read the rest of this entry »

July 7, 2021

New Competition Bureau Compliance Bootcamp Video: Avoiding Deceptive Marketing

The Competition Bureau (Bureau) recently began posting new Compliance Bootcamp compliance videos.  In this regard, on July 7, 2021 the Bureau posted its Avoiding Deceptive Marketing Compliance Bootcamp video. This compliance video sets out guidance to avoid engaging in deceptive marketing practices, including making false … Read the rest of this entry »

June 15, 2021

Winner Release Form Precedent for Canadian Contests/Sweepstakes

Are you planning to run a contest/sweepstakes in Canada and need a winner release form for winners to release the sponsor from liability? Our firm offers many types of precedents/forms to operate Canadian contests/sweepstakes, including a Winner Release Form precedent. This Canadian promotional contest forms … Read the rest of this entry »

May 15, 2021

Canadian Contest/Sweepstakes Law Checklist for Running Contests in Canada

Are you running a contest/sweepstakes in Canada and would like to check that you are including all key legal requirements? Our firm offers many types of precedents/forms to operate Canadian contests/sweepstakes, including a Canadian Contest Law Checklist. Contest lawyers, advertising agencies and companies that regularly … Read the rest of this entry »

April 15, 2021

Canadian Random Draw Trip (Destination) Contest Rules Precedent

Are you planning to run a random draw trip contest/sweepstakes in Canada (i.e., destination marketing contest)? Trip/destination contests are a very popular way for local and international governments to promote tourism and travel. Our firm offers many types of precedents/forms to operate Canadian contests/sweepstakes, including … Read the rest of this entry »