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Category Archives: Advertising Law
Advertising: Conferences: “Digital Day Conference 2012: The New Digital Path to Purchase”
“Emerging technologies, new platforms and evolving digital tools are changing the way audiences consume media, connect with brands and ultimately make purchase decisions. With the rise of smartphones, tablets and social media, today’s empowered consumers are seeking out information, interacting with brands and sharing their … Read the rest of this entry »
Northern Gateway Pipeline: Were Enbridge Promotional Videos Misleading?
In a curious twist in the growing dispute between the Alberta and British Columbia governments, stakeholders and individuals on either side of the environmental debate, with some political seesawing by the Federal Government thrown in, a British Columbia resident has recently alleged that Enbridge promotional … Read the rest of this entry »
Advertising Law: New Publications: Word of Mouth Marketing Association: Social Media Marketing Disclosure Guide
The U.S. Word of Mouth Marketing Association (“WOMMA”) published earlier today a new edition of its Social Media Marketing Disclosure Guide (see: The WOMMA Guide to Disclosure in Social Media Marketing). From WOMMA: “As part of WOMMA’s continuing effort to advance and advocate ethical word of mouth, WOMMA … Read the rest of this entry »
Conferences: “What In-house Counsel Need to Know About Recent Competition Law Developments” – CBA/CCCA Canadian Legal Conference (Vancouver, August 12-14, 2012)
I am pleased to be participating in the Canadian Bar Association’s upcoming CBA Canadian Legal Conference in Vancouver on a panel on August 13th: “What In-house Counsel Need to Know About Recent Competition Law Developments”. From the Canadian Bar Association and Canadian Corporate Counsel Association … Read the rest of this entry »
Rogers Performance Claims Advertising Case Begins in Ontario – A Few Thoughts on the Case and Some Recent Advertising Law Trends
On August 7, 2012, hearings in the landmark Canadian misleading advertising case Commissioner of Competition v. Rogers Communications Inc. began. The case, the first constitutional test of increased “administrative monetary penalties” or “AMPs” under the Competition Act (the “Act”) for misleading advertising, promises to be a bit of … Read the rest of this entry »
Competition Law Compliance Seminars: Competition Law and REALTORS®: What You Say and Do Matters
I am pleased to be delivering the Competition Law and REALTORS compliance course for members of the Fraser Valley Real Estate Board on Thursday August 16th. From the Alliance for Canadian Real Estate Education (ACRE): “Competition Law and REALTORS®: What You Say and Do Matters … Read the rest of this entry »
Competition Law Compliance Seminars: Competition Law and REALTORS®: What You Say and Do Matters
I am pleased to be delivering the Competition Law and REALTORS course for the Real Estate Board of Greater Vancouver on August 29, 2012. This course has been designed by the Alliance for Canadian Real Estate Education (ACRE) in conjunction with The Canadian Real Estate … Read the rest of this entry »