Category Archives: Contests

December 8, 2021

New Canadian CASL (Anti-Spam Law) Compliance Program Precedent

We are pleased to announce the launch of a new CASL (anti-spam law) precedent available for sale and download: CASL Corporate Compliance Program. This precedent package contains a CASL corporate compliance program and includes the following based on the Canadian CRTC’s recommendations for CASL (Canadian … Read the rest of this entry »

December 7, 2021

Tis The Season For Trip Contests – A Few Canadian Contest Law Tips To Keep In Mind

Destination contests/sweepstakes (i.e., trip contests) are popular seasonal marketing tools used by many clients and businesses to increase sales during the holidays and winter season. They often include ski, spa, beach and other snow-bird travel packages to popular Canadian and international destinations. While trip contests … Read the rest of this entry »

November 15, 2021

Canadian Skill Contest Precedent

Do you need a precedent to run a skill-based contest/promotion in Canada? Our firm offers many types of precedents/forms to operate Canadian contests/sweepstakes, including our Canadian Skill Contest Package. Our Canadian skill contest forms package includes short rules, long rules, entry form and a winner … Read the rest of this entry »

November 7, 2021

Influencer, Co-Sponsor and List Sharing Agreements For Canadian Promotions and Marketing

Over the past few years, we have seen an increased number of our clients (both brands and agencies) participate in contests and other type of promotions in which a third party is responsible for most of the marketing and administration. Some examples include franchisors engaging … Read the rest of this entry »

September 21, 2021

Common Misperceptions Between Implied Consent and Exemptions Under CASL (Canadian Anti-Spam Law)

Canada’s federal anti-spam legislation (CASL), which is one of the strictest spam law regimes in the world, applies to commercial electronic messages (CEMs) that encourage participation in a commercial activity. CEMs are defined broadly as electronic messages with a purpose to encourage participation in a … Read the rest of this entry »

September 15, 2021

Short Rules (Mini-Rules) Canadian Skill Contest Law Precedent

Do you need a precedent for short rules (i.e., “mini-rules”) for running a skill-based contest/sweepstakes in Canada? Our firm offers many types of precedents/forms to operate Canadian contests/sweepstakes, including our Short Rules (Skill Contest) precedent. This Canadian contest forms package includes short rules (i.e., point-of-purchase … Read the rest of this entry »

August 15, 2021

Long Contest Rules Precedent for Canadian Random Draw Contests

Do you need a precedent for long (i.e., full) contest rules to run a random draw contest in Canada? Our firm offers many types of precedents/forms to operate Canadian contests/sweepstakes, including a Long Rules (Random Draw Contest) precedent. This Canadian contest forms package includes long … Read the rest of this entry »

July 15, 2021

Long Contest Rules Precedent for Canadian Skill-Based/Judged Contests

Do you need a precedent for long (i.e., full) contest rules to run a skill-based or judged contest in Canada (e.g., an essay, photo or other skill contest)? Our firm offers many types of precedents/forms to operate Canadian contests/sweepstakes, including a Long Rules (Skill Contest) … Read the rest of this entry »