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Category Archives: Internet Advertising
Current Canadian Competition Law Issues For Digital Marketers
Practical Law Canada Competition has published a new Legal Update, which discusses key current competition and advertising issues for digital marketers in Canada, including the upcoming private right of action rights for the digital marketing sections of the Competition Act. Below is an excerpt with … Read the rest of this entry »
Reforming CASL – Time to Lighten Up
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
Fake Online Endorsements Remain Competition Bureau Priority, Topic of Upcoming Twitter Chat March 9th
Misleading advertising remains a top Competition Bureau (Bureau) enforcement priority. One of the more specific focuses for the Bureau is (and has been over the past several years) fake online endorsements, which is often referred to as “astroturfing”. In this regard, the Bureau announced earlier … Read the rest of this entry »
E-Commerce: Ontario Government to Review Ticket Hunting Bots, May Impose New Rules
In an interesting development, the Ontario Government announced earlier today that it was reviewing the rules for the purchase and sale of online tickets in an effort to give consumers a fairer chance at buying sporting, theatre and other event tickets online and to potentially … Read the rest of this entry »
Competition Bureau Enforces “Sale” Sections of Competition Act, Brings Case Against Hudson’s Bay
The Competition Bureau (Bureau) continues to enforce the sale related sections of the Competition Act. Earlier today, it announced that it will commence an application with the federal Competition Tribunal (Tribunal) in relation to the alleged deceptive marketing of sleep sets (mattresses and foundations sold … Read the rest of this entry »
Do You Need Canadian Contest Rules and Forms For a Promotion?
Are you running a Canadian contest or sweepstakes and need forms for terms and conditions, disclosure and winner releases? I can help and offer a variety of contest forms and contest packages for running popular types of contests in Canada, excluding Quebec. These include rules … Read the rest of this entry »
Competition Bureau Cautions Businesses to Back Up Environmental Claims, Issues New Guidelines
Earlier today, the Competition Bureau (Bureau) issued a Business Alert warning businesses to ensure that their eco-related claims, such as using the terms “organic”, “green” and “eco-friendly”, comply with the federal Competition Act, particularly the false or misleading advertising and performance claim provisions. See: It’s … Read the rest of this entry »
CASL (Anti-Spam Law) Private Action Rights Come Into Force July 1st: 10 Key Points
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
