Overviews
- Advertising Law Terms
- Advertising Law
- Advisory Opinions
- Bureau Enforcement
- CASL (Anti-spam Law)
- CASL Compliance
- CASL Compliance Errors
- CASL Compliance Tips
- CASL FAQs – I
- CASL FAQs – II
- CASL Law Terms – A-M
- CASL Law Terms – N-Z
- CASL Precedents
- Competition Act Amendments
- Competition Bureau Complaints
- Competition Law
- Competition Law Terms
- Complaints
- Compliance
- Contests
- Contests and CASL
- Contests and Quebec
- Contest Forms/Precedents – I
- Contest Forms/Precedents – II
- Contest Law FAQs
- Contest Law Terms – A-C
- Contest Law Terms – D-H
- Contest Law Terms – I-M
- Contest Law Terms – N-S
- Contest Law Terms – T-Z
- Contests and Social Media
- Contest Law Tips
- Deceptive Prize Notices
- Disclaimers
- Drip Pricing
- General Impression Test
- Green Claims
- Influencer/Co-Sponsor Agreements
- Influencer Marketing
- Internet Advertising
- Made in Canada Claims
- MAP Policies
- Market Studies
- Misleading Advertising
- Misleading Advertising FAQs
- OSP Claims/Sales
- Packaging and Labelling
- Performance Claims
- Price Claims
- Quotes
- Rebates
- Regulated Conduct Defence
- Reprisal Actions
- Scarcity Cues
- Testimonials and Endorsements
- Trip/Destination Contests
- Contact
- Terms of Use
Categories
Archives
Category Archives: Internet Advertising
New Canadian Contest Rules & Forms – Facebook “Like” Contests
Contests continue to be a popular and engaging way to promote brands, events, product launches and other things. Whether random draw contest, consumer generated promotion or other type, promotional contests are great for buzz, traffic and attention. Based on continued demand I’m pleased to offer … Read the rest of this entry »
U.S. Federal Trade Commission Gets Court Order to Stop Allegedly Canada-based Fraudulent “Yellow Pages” Directory Scheme
The U.S. Federal Trade Commission (FTC) announced that it has obtained a federal court order to temporarily halt the operations and freeze the assets of an alleged fraudulent Montreal-based “Yellow Pages” business directory scheme. In making the announcement, the FTC said: “Hiding behind borders to … Read the rest of this entry »
Top 10 Canadian Contest (Sweepstake) Law Questions – Part II
CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada). These include precedents for random draw contests (i.e., where … Read the rest of this entry »
Top 10 Canadian Contest (Sweepstake) Law Questions – Part I
CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada). These include precedents for random draw contests (i.e., where … Read the rest of this entry »
Competition Bureau Announcements: No Appeal on Credit Cards, New Confidentiality Guidelines, Annual Internet Advertising Sweep (Children’s Games & Apps)
The Canadian Bar Association’s annual Fall Competition Law Conference is quickly approaching and, as usual, this is the time of year that Competition Bureau announcements typically accelerate, coinciding with the conference. In this regard, in addition to the Bureau’s announcement last week that it had … Read the rest of this entry »
New York to Crack Down on Fake Online Testimonials & Some Thoughts from Canada
In a curious advertising story making the media rounds over the past few days (see: here and here), New York regulators are planning to crack down on phony online reviews (sometimes referred to as “astroturfing” using the synthetic grass term as a metaphor for fake … Read the rest of this entry »
Beware “Buy Now, Pay Later Ads”
By Daniel Workman (reprinted with permission from CreditCards.com). Many consumers are enticed when they see advertisements touting “Pay absolutely nothing upfront” or “Don’t pay a cent for 18 months” deals. These deferred payment options are a form of financing where consumers often get tagged with … Read the rest of this entry »
Facebook Loosens Up Promotions Rules for Contests Run on Facebook
CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada). These include precedents for random draw contests (i.e., where … Read the rest of this entry »