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Category Archives: News
Digital Economy Remains Top Competition Bureau Priority For Next Four Years: New Strategic Vision Report
Practical Law Canada, Competition has published a new Legal Update, which discusses the Competition Bureau’s new Strategic Vision report, which was released on February 11, 2020. The Bureau’s new Strategic Vision report focuses on the digital economy, including competition law issues in relation to the … Read the rest of this entry »
What Laws Apply to Canadian Contests/Sweepstakes?
The following are some key legal tips for operating a successful and legal contest in Canada: CRIMINAL CODE Avoid the illegal lottery offences of the Criminal Code (e.g., include a bona fide “no purchase necessary” entry option and skill element, such as a time-limited, multiple-step mathematical question for potential … Read the rest of this entry »
Digital Marketing Enforcement Is Top Competition Bureau Enforcement Priority: New Remarks
In an interesting speech on January 22, 2020 by the Deputy Commissioner of Competition, Deceptive Marketing Practices Directorate, the Competition Bureau (Bureau) outlined its current digital marketing enforcement priorities (see: Honest Advertising in the Digital Age). In general, the Deputy Commissioner’s remarks reflect an overall … Read the rest of this entry »
Competition Bureau Investigates Novel Case Involving Political Parties’ Use of Personal Information
In an interesting and rather novel case, the Competition Bureau (Bureau) is reportedly investigating whether three major Canadian political parties (the Liberal, Conservative and NDP parties) violated the Competition Act in relation to their collection and use of Canadians’ personal information. According to media reports … Read the rest of this entry »
Can a Contest Sponsor Require Entrants to Purchase a Product to Enter a Canadian Contest/Sweepstakes?
Most Canadian contest sponsors choose to include a bona fide “no purchase required” entry option for contests run in Canada. This is because the illegal lottery offences of the Criminal Code (Code), which are generally punishable by imprisonment for up to two years, prohibit games of … Read the rest of this entry »
Influencer Advertising: Competition Act Compliance Now a Material Concern For Brands and Agencies
Over the past several years, competition enforcement agencies have been increasing their scrutiny of false and misleading influencer marketing. The U.S. Federal Trade Commission (FTC) initially led the charge in terms of guidance and enforcement, which included its Endorsement Guides, Endorsement Guides FAQs and warning … Read the rest of this entry »
Influencer Advertising: Competition Bureau Increases Pressure on Brands and Agencies to Comply with the Competition Act
Practical Law Canada has published a New Legal Update, which discusses the Competition Bureau’s new guidelines for influencer advertising. While the Bureau’s new guidelines largely reiterate previous guidance provided by the Bureau, its announcement also suggests increasing scrutiny on not only influencers that fail to … Read the rest of this entry »
Overview of Misleading Advertising Laws in Canada
The federal Competition Act is one of the main statutes, among others, regulating advertising law in Canada. The Competition Act contains criminal and civil sections that prohibit false or misleading representations and deceptive marketing practices. These are frequently referred to as the Competition Act’s misleading advertising provisions. The … Read the rest of this entry »
