Category Archives: Online Advertising

December 5, 2021

CASL Checklists & Precedents: Express Consent Requests & Consent for Third Parties

Do you need checklists and precedents to help your company or organization comply with the express consent requirements of Canada’s federal anti-spam legislation (CASL)? Our firm offers many types of precedents/forms to help companies, associations, other types of organizations and individuals comply with CASL, including … Read the rest of this entry »

December 4, 2021

Canadian Federal and Ontario Cannabis Advertising Laws and Rules: An Overview

We have been receiving an increasing number of inquiries relating to Canadian laws, regulations and regulatory guidelines for cannabis marketing and advertising. As such, we provided an overview of key advertising and marketing related requirements under the federal Cannabis Act and Ontario laws and rules … Read the rest of this entry »

November 18, 2021

Recent CRTC CASL (Anti-Spam Law) Enforcement: New CASL Enforcement Report

On November 8, 2021, the CRTC released its bi-annual CASL Enforcement Report, which reports that over 154,406 complaints (5,939 per week) were submitted to the Spam Reporting Centre (SRC) between April 1 and September 30, 2021. Of these complaints, 88% reported that the sender did … Read the rest of this entry »

November 15, 2021

Canadian Skill Contest Precedent

Do you need a precedent to run a skill-based contest/promotion in Canada? Our firm offers many types of precedents/forms to operate Canadian contests/sweepstakes, including our Canadian Skill Contest Package. Our Canadian skill contest forms package includes short rules, long rules, entry form and a winner … Read the rest of this entry »

November 7, 2021

Influencer, Co-Sponsor and List Sharing Agreements For Canadian Promotions and Marketing

Over the past few years, we have seen an increased number of our clients (both brands and agencies) participate in contests and other type of promotions in which a third party is responsible for most of the marketing and administration. Some examples include franchisors engaging … Read the rest of this entry »

November 5, 2021

CASL Checklists & Precedents: Sender Identification Information & Unsubscribe Mechanism

Do you need checklists and precedents to help your company or organization comply with the sender identification and unsubscribe requirements of Canada’s federal anti-spam legislation (CASL)? Our firm offers many types of precedents/forms to help companies, associations, other types of organizations and individuals comply with … Read the rest of this entry »

October 28, 2021

Commissioner of Competition Calls for Modernization of Canadian Competition Law

Practical Law Canada Competition, of which I am Lawyer Editor, has published a new Legal Update, which discusses a recent speech by the Commissioner of Competition calling for modernization of Canadian competition law.  Below is an excerpt with a link to the full Legal Update. … Read the rest of this entry »

October 15, 2021

Short Rules (Mini-Rules) Canadian Contest Law Precedent

Do you need a precedent for short rules (i.e., “mini-rules”) for running a random draw contest/sweepstakes in Canada? Our firm offers many types of precedents/forms to operate Canadian contests/sweepstakes, including our Short Rules (Random Draw Contest) precedent. This Canadian contest forms package includes short rules … Read the rest of this entry »