Category Archives: Publications

May 6, 2013

“Babies Can Read” is Back – A Curious Advertising Tale on a Monday Afternoon

Advertising can be funny sometimes, or odd, or a bit like faith or all of these.   Let me explain what I’m talking about.  A few months ago, in perhaps one of the strangest advertising law tales I’ve seen in awhile (or ever), I wrote about … Read the rest of this entry »

April 24, 2013

New Real Estate Council of BC Advertising Rules for Licensees

Yesterday, the British Columbia Real Estate Council issued its new Report from Council Newsletter, which includes a summary of the new and updated advertising requirements for British Columbia real estate licensees (see: here).  The Council’s new newsletter states: “Each month, the Real Estate Council receives … Read the rest of this entry »

April 12, 2013

New U.S. FTC Report With Competition and Advertising Highlights For the Past Year, Parallels to Competition Bureau Enforcement and Priorities

Earlier today, the U.S. Federal Trade Commission released 2013 Annual Highlights setting out its priorities over the past year, which generally include promoting online privacy and data security, fostering competition in high-tech industries and healthcare and protecting children and other vulnerable consumers from fraud. In … Read the rest of this entry »

April 6, 2013

A Few Thoughts on the Interim Commissioner of Competition’s C.D. Howe Institute Remarks

Yesterday, Canada’s Interim Commissioner of Competition, John Pecman, delivered remarks at the C.D. Howe Institute in Toronto – his fifth speech since taking the position of Interim Commissioner last fall (see: Remarks by John Pecman, Interim Commissioner of Competition).  In general, his remarks reflected some … Read the rest of this entry »

March 21, 2013

Telemarketing: CRTC Calls For Public Comments on Do Not Call List and Auto-Dialing Rules

Getting a sales call right when you’re eating dinner can be annoying.  On the other hand, like (in my view very valid) criticism of the pending anti-spam law, are telemarketing calls so troublesome that small and medium size companies should face yet more regulation? The … Read the rest of this entry »

March 19, 2013

U.S. FTC best practices for mobile advertisers and app developers – more U.S. activity and parallels Canadian enforcement priorities

Competition/antitrust enforcement agencies in both the U.S. and Canada have been increasing their focus on new media advertising/marketing practices, notably in the mobile space. In Canada, recent cases and initiatives include the ongoing challenge by the Competition Bureau of Bell/Rogers/Telus for allegedly misleading premium text … Read the rest of this entry »

March 12, 2013

Online Advertising: U.S. FTC Issues New “Dot Com” Advertising Guidelines

March 12, 2013 Earlier today, the U.S. Federal Trade Commission (FTC) issued revised Dom Com Disclosure guidelines (see: FTC Staff Revises Online Advertising Disclosure Guidelines).  From the FTC: “… the new FTC staff guidance, .com Disclosures: How to Make Effective Disclosures in Digital Advertising takes … Read the rest of this entry »

March 12, 2013

Fraud: Competition Bureau Announces Top 2 “2 Good 2 B True Day” Scams: Highlights False Online Testimonials & Mobile “Subscription Traps”

Earlier today, as part of its Fraud Prevention Month efforts in March, the Competition Bureau announced its Top 2 on “2 Good 2 B True Day” scams: false online testimonials; and mobile “subscription traps”. With respect to false testimonials, the Bureau highlighted concerns with testimonials … Read the rest of this entry »