Overviews
- Advertising Law Terms
- Advertising Law
- Advisory Opinions
- Bureau Enforcement
- CASL (Anti-spam Law)
- CASL Compliance
- CASL Compliance Errors
- CASL Compliance Tips
- CASL FAQs – I
- CASL FAQs – II
- CASL Law Terms – A-M
- CASL Law Terms – N-Z
- CASL Precedents
- Competition Act Amendments
- Competition Bureau Complaints
- Competition Law
- Competition Law Terms
- Complaints
- Compliance
- Contests
- Contests and CASL
- Contests and Quebec
- Contest Forms/Precedents – I
- Contest Forms/Precedents – II
- Contest Law FAQs
- Contest Law Terms – A-C
- Contest Law Terms – D-H
- Contest Law Terms – I-M
- Contest Law Terms – N-S
- Contest Law Terms – T-Z
- Contests and Social Media
- Contest Law Tips
- Deceptive Prize Notices
- Disclaimers
- Drip Pricing
- General Impression Test
- Green Claims
- Influencer/Co-Sponsor Agreements
- Influencer Marketing
- Internet Advertising
- Made in Canada Claims
- MAP Policies
- Market Studies
- Misleading Advertising
- Misleading Advertising FAQs
- OSP Claims/Sales
- Packaging and Labelling
- Performance Claims
- Price Claims
- Quotes
- Rebates
- Regulated Conduct Defence
- Reprisal Actions
- Scarcity Cues
- Testimonials and Endorsements
- Trip/Destination Contests
- Contact
- Terms of Use
Categories
Archives
Category Archives: Social media marketing
Competition Bureau’s Annual Internet Advertising Enforcement Sweep Focuses on False or Misleading Endorsements
Earlier today, the Canadian Competition Bureau (Bureau) announced that its most recent annual Internet advertising sweep focused on false or misleading online endorsements (see: Annual Internet Sweep Focuses on Online Reviews and Endorsements). The Bureau said that this year’s annual Internet sweep was aimed at … Read the rest of this entry »
Why CASL is Bad for Canada’s Economy and How to Lighten It
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
Kellogg Canada Agrees to Penalty in CASL (Canadian Anti-spam Law) Consent Case
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
Canada Increases Scrutiny of Online Paid Endorsements/Testimonials
An interesting Canadian Business article on paid endorsements caught my eye earlier today. It discusses the increasing scrutiny of advertising regulators in Canada and the United States to require clear disclosures of material connections for online endorsements, including new Canadian Advertising Standards Canada (ASC) rules … Read the rest of this entry »
Contest Law: Pinterest Updates Its Promotion Guidelines
CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules and forms for a Canadian contest/sweepstakes? I offer a selection of Canadian contest rules and forms for random draw, skill and other common types of Canadian contests (i.e., contest precedents and forms). For more information see Canadian Contest … Read the rest of this entry »
Updated Canadian Contest Law Rules & Forms (Contest Law Precedents)
Promotional contests (or “sweepstakes” in the U.S.) continue to be very popular for companies and brands. In this regard, I recently updated my Canadian contest law rules and forms in key popular areas, which include legal precedents to run random draw contests, consumer generated content contests … Read the rest of this entry »
CASL’s (Anti-spam Law) Private Action Rights – Less Than a Year Until in Force
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
Canadian Anti-Spam Law: (CASL): New CRTC Guidance on Documenting Consent
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
