Category Archives: Social media marketing

New Canadian Contest/Sweepstakes Law Precedents, Forms and Checklists 2021

Are you planning to run a promotional contest/sweepstakes in Canada? In Fall 2021, our firm released all new and revised contest precedent packages and individual precedents for operating contests in Canada, excluding Quebec. Our contest precedents/forms can be modified with ease for future use and … Read the rest of this entry »

New Canadian Contest Indemnification Agreement Precedent

Is your company or brand running contests or other promotions in Canada with third party influencers or third party marketing partners and want to mitigate risk? Our firm has developed a Canadian Contest Indemnification Agreement to set out the obligations between a sponsor and influencer … Read the rest of this entry »

New Canadian Random Draw Contest Precedent (Including Quebec)

Is your company or brand planning to run a random draw contest in Canada, including Quebec? Our firm has developed a new Canadian Random Draw Contest Precedent (Including Quebec). This Canadian random draw contest forms package includes short rules, long rules, entry form, winner release … Read the rest of this entry »

New CASL (Anti-Spam Law) Checklists, Precedents & Template Compliance Program For Canadian CASL Compliance

Does your business send commercial electronic messages (CEMs) to existing or prospective customers or other parties? Our firm has developed and published a selection of new checklists and precedents, including a detailed CASL Corporate Compliance Program, for sending CEMs in Canada and mitigating risk under … Read the rest of this entry »

Highlights of the Competition Bureau’s Submission to Recent G7 Compendium Report on Competition in Digital Markets

Practical Law Canada Competition, of which I am Lawyer Editor, published a new Legal Update, which discusses the Canadian Competition Bureau’s submission to a recent Compendium of Approaches to Improving Competition in Digital Markets published by G7 competition authorities. Below is an excerpt with a … Read the rest of this entry »

New Canadian CASL (Anti-Spam Law) Compliance Program Precedent

We are pleased to announce the launch of a new CASL (anti-spam law) precedent available for sale and download: CASL Corporate Compliance Program. This precedent package contains a CASL corporate compliance program and includes the following based on the Canadian CRTC’s recommendations for CASL (Canadian … Read the rest of this entry »

Tis The Season For Trip Contests – A Few Canadian Contest Law Tips To Keep In Mind

Destination contests/sweepstakes (i.e., trip contests) are popular seasonal marketing tools used by many clients and businesses to increase sales during the holidays and winter season. They often include ski, spa, beach and other snow-bird travel packages to popular Canadian and international destinations. While trip contests … Read the rest of this entry »

CASL Checklists & Precedents: Express Consent Requests & Consent for Third Parties

Do you need checklists and precedents to help your company or organization comply with the express consent requirements of Canada’s federal anti-spam legislation (CASL)? Our firm offers many types of precedents/forms to help companies, associations, other types of organizations and individuals comply with CASL, including … Read the rest of this entry »