Category Archives: Targeted Advertising

New Advertising Law Books: International Advertising Law: A Practical Global Guide

Globe Law and Business recently published a new international advertising law text entitled: International Advertising Law. Given that I work a lot in the Canadian advertising and marketing law areas, as well as the relative dearth of advertising and marketing law texts generally (both in … Read the rest of this entry »

Advertising Law Enforcement, With a Twist: US FTC Enlists Hackers to Catch Robocallers

A few days ago I wrote a short post on some of the innovative and new media related ways competition/antitrust enforcement agencies were endeavoring to enforce competition law, raise competition law awareness and encourage compliance (see: Competition Policy: Agencies Growing Digital Channels). On this theme, … Read the rest of this entry »

Canadian Anti-spam Law (CASL) Update: CRTC Issues Anti-spam Legislation Information Session Update (Video)

CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL.  These include checklists and precedents for express consent requests (including … Read the rest of this entry »

Don’t Call Us, We’ll Jail You: Canadian Sentenced to 18 Months in Misleading Advertising, Telemarketing Case

Earlier today, the Competition Bureau announced that a Canadian telemarketer has been sentenced, following a guilty plea, to an 18 month prison sentence in a misleading advertising and deceptive telemarketing case.  According to the Bureau, the telemarketer was engaged in deceptive marketing of online business … Read the rest of this entry »

CASL (Anti-spam Law) Update: CRTC Issues New CASL FAQs

CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL.  These include checklists and precedents for express consent requests (including … Read the rest of this entry »

Canada’s New Anti-spam Law: Countdown to CASL – 60 Days to Go – Are You Ready?

CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL.  These include checklists and precedents for express consent requests (including … Read the rest of this entry »

Big Brewery Settles Allegations Was Marketing Beer As Small (Micro Brewery) – Impressions and Images Matter

A small but interesting advertising law development caught my eye earlier today – the Australian ACCC (Australia’s competition and consumer protection agency) took enforcement steps against a large Australian beer manufacturer (Carlton & United Breweries) for allegedly suggesting that it was small (a micro brewer). … Read the rest of this entry »

Social Media Contests: New Podcast: “Is Your Social Media Contest Breaking the Law?”

CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada).  These include precedents for random draw contests (i.e., where … Read the rest of this entry »