Category Archives: Targeted Advertising

New Draft Industry Canada Regulations Issued for Comment for Canada’s Anti-spam Legislation (CASL)

CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL.  These include checklists and precedents for express consent requests (including … Read the rest of this entry »

Contests: Wolf Hunt Contest Illustrates Importance of Criminal Code Compliance Review for Contests

CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada).  These include precedents for random draw contests (i.e., where … Read the rest of this entry »

U.S. Federal Trade Commission Issues Second Report on Kids’ Apps and Privacy, Launches Investigations

The U.S. Federal Trade Commission (FTC) has issued a very interesting new report on kids’ apps and privacy entitled: Mobile Apps for Kids: Disclosures Still Not Making the Grade (see: here and here) (and announced new investigations).  The FTC’s new report examines the privacy disclosures … Read the rest of this entry »

New App Privacy Guidelines: Federal and Provincial Privacy Commissioners Issue New App Privacy Guidelines

Late last month, the Federal Privacy Commissioner and Alberta and British Columbia Information and Privacy Commissioners issued new privacy guidelines for mobile app developers to assist them in complying with Canadian privacy laws.  In making the announcement, the Federal Privacy Commissioner’s office said: “The mobile … Read the rest of this entry »

Oakville Company Found Guilty of 21 Ontario Consumer Protection Act Charges, Fined $250,000, 6 Month Jail Term

Conventional thinking has been that the most serious consumer protection enforcement tends to be under federal law (e.g., the Competition Act or Criminal Code).  That reasoning changed somewhat last week with an Oakville company being found guilty by a Newmarket Ontario court of violating the … Read the rest of this entry »

Advertising & Privacy: The Future is Here: U.S. Federal Trade Commission Publishes Facial Recognition Technologies Report

“In the 2002 film Minority Report, Steven Spielberg imagined a world in which companies use biometric technology to identify us and serve us targeted ads.  Ten years later, that vision is coming closer to reality.  Having overcome the high costs and poor accuracy that once … Read the rest of this entry »

Advertising Events: Advertising Standards Canada (ASC): The Truth About Privacy: Canada and Beyond – November (Toronto & Montreal)

Advertising Standards Canada (ASC) will be hosting two upcoming seminars on privacy in Toronto and Montreal entitled “The Truth About Privacy: Canada and Beyond”.  According to the ASC, the seminars are based on a recent McCann study on how Canadian and worldwide consumers think about … Read the rest of this entry »

CRTC Issues First New Canadian Anti-spam Legislation Guidelines

CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL.  These include checklists and precedents for express consent requests (including … Read the rest of this entry »