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Category Archives: Targeted Advertising
CRTC, FTC and Australian ACMA Crack Down on Indian Telemarketers
In an interesting case earlier this week, the CRTC announced that it had taken enforcement action against two India-based firms for breaching Canadian telemarketing laws under the National Do Not Call List (DNCL). The CRTC ordered Pecon Software Ltd. and Avaneesh Software Private Limited to … Read the rest of this entry »
Canada’s Anti-spam Legislation: A Short Overview, Some Recent Developments & Practical Steps to Consider Before CASL Comes Into Force
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
Telemarketing in BC or to BC Residents? The Telemarketer Licensing Regulation May Apply
In speaking to some industry groups recently, I’ve had some questions about provincial licensing requirements for telemarketing (and who the rules apply to and the basic requirements). Most companies engaged in telemarketing (as well as the agencies and lawyers assisting and advising them) will already … Read the rest of this entry »
Protecting the Minds of Youth: Advertising Standards Compliance Report on Canadian Children’s Food and Beverage Advertising Initiative
Last week the Advertising Standards Canada released its fourth annual Compliance Report on the Canadian Children’s Food and Beverage Advertising Initiative (see: Advertising Standards Canada releases 2011 Compliance Report on Canadian Children’s Food and Beverage Advertising Initiative). The Initiative was launched by members of Canada’s … Read the rest of this entry »
New Publications: “Canada’s Anti-spam Law: Filtering Relationships” – Canadian Corporate Counsel (CCCA)
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
Advertising: Conferences: “Digital Day Conference 2012: The New Digital Path to Purchase”
“Emerging technologies, new platforms and evolving digital tools are changing the way audiences consume media, connect with brands and ultimately make purchase decisions. With the rise of smartphones, tablets and social media, today’s empowered consumers are seeking out information, interacting with brands and sharing their … Read the rest of this entry »
A Few Competition & Regulatory Developments
A few interesting competition and regulatory developments caught my eye today including: The Conference Board of Canada published a new report on Chinese foreign direct investment in Canada: Fear the Dragon? Chinese Foreign Direct Investment in Canada. The Fraser Institute published a comparative note on … Read the rest of this entry »
Knock Knock, Who’s There – Door-to-Door Marketing
Tatiana Chabeaux-Smith (Consumer Protection BC – reprinted with permission) We have all had that knock at the door. You are usually just sitting down to dinner or are up to your elbows in dish water. You answer the door to find someone “just happens to … Read the rest of this entry »
