Category Archives: Targeted Advertising

May 4, 2022

Sweeping Proposed Competition Act Amendments Introduced by the Federal Government

Practical Law Canada Competition, of which I am Lawyer Editor, published a new Legal Update that discusses sweeping proposed amendments to Canada’s Competition Act, R.S.C. 1985, c. C-34 (Competition Act) by the federal government. The proposed amendments include significant changes to the conspiracy, criminal and … Read the rest of this entry »

March 6, 2022

New Competition Bureau Guidelines for Online Reviews

On March 2, 2022, the Competition Bureau released new guidelines for consumers to recognize, reject and report false and misleading online reviews, which can violate the general civil or criminal misleading advertising provisions of the federal Competition Act (sections 74.01 and 52). Online reviews have … Read the rest of this entry »

February 11, 2022

Canada’s Competition Bureau Recommends Sweeping Amendments to the Competition Act, Including Deceptive Marketing Amendments

On February 8, 2022, Canada’s Competition Bureau released a submission entitled Examining the Canadian Competition Act in the Digital Era in response to Senator Howard Wetston’s invitation to comment on Canada’s competition policy framework. The Bureau’s submission includes sweeping recommendations to amend many of the … Read the rest of this entry »

February 4, 2022

United States Federal Trade Commission Enforcement in Novel Online Reviews Algorithm Case and Potential Implications for Canada

Practical Law Canada Competition, of which I am Lawyer Editor, published a new Legal Update, which discusses potential implications in Canadian competition law regarding false and misleading advertising and algorithms following a recent enforcement decision by the United States Federal Trade Commission (FTC) against Fashion … Read the rest of this entry »

February 2, 2022

CBA Competition Law Section Webinar: Competition Compliance in the Digital World: Algorithms, AI and Emerging Technologies (February 3 2022)

The Canadian Bar Association’s Competition Law and Foreign Investment Review Section’s Corporate Counsel and Compliance Committee is hosting an interesting new online webinar on February 3, 2022 from 12:30 p.m. to 1:30 p.m. ET entitled “Competition Compliance in the Digital World: Algorithms, AI and Emerging … Read the rest of this entry »

January 6, 2022

Competition Bureau Obtains Court Order In NuvoCare Weight Loss Claims Investigation

On January 5, 2022, the Competition Bureau (Bureau) obtained a Federal Court production order to advance its ongoing investigation into weight loss performance claims made by NuvoCare Health Sciences Inc. (NuvoCare) relating to its WeightOFF Max!, Forskolin+ and Forskolin Nx natural health products. This follows … Read the rest of this entry »

January 5, 2022

New Canadian Contest/Sweepstakes Law Precedents, Forms and Checklists 2021

Are you planning to run a promotional contest/sweepstakes in Canada? In Fall 2021, our firm released all new and revised contest precedent packages and individual precedents for operating contests in Canada, excluding Quebec. Our contest precedents/forms can be modified with ease for future use and … Read the rest of this entry »

January 5, 2022

New Canadian Contest Indemnification Agreement Precedent

Is your company or brand running contests or other promotions in Canada with third party influencers or third party marketing partners and want to mitigate risk? Our firm has developed a Canadian Contest Indemnification Agreement to set out the obligations between a sponsor and influencer … Read the rest of this entry »