Category Archives: Targeted Advertising

New CASL (Anti-Spam Law) Checklists, Precedents & Template Compliance Program For Canadian CASL Compliance

Does your business send commercial electronic messages (CEMs) to existing or prospective customers or other parties? Our firm has developed and published a selection of new checklists and precedents, including a detailed CASL Corporate Compliance Program, for sending CEMs in Canada and mitigating risk under … Read the rest of this entry »

Canadian Random Draw Contest Precedent/Forms

Do you need a precedent to run a random draw contest/sweepstakes in Canada? Our firm offers many types of precedents/forms to operate Canadian contests/sweepstakes, including our Canadian Random Draw Contest Package. Our Canadian random draw contest forms package includes short rules, long rules, entry form, … Read the rest of this entry »

Gap Inc. Agrees to Pay $200,000 For Allegedly Violating CASL (and Canadian CASL Compliance Tips)

On December 8, 2021, the CRTC announced that global apparel retailer Gap Inc. (Gap) had agreed to a settlement to pay $200,000 for allegedly violating Canada’s federal anti-spam legislation (CASL) (see: Gap Inc. agrees to pay $200,000 for allegedly violating Canada’s anti-spam legislation). According to … Read the rest of this entry »

New Canadian CASL (Anti-Spam Law) Compliance Program Precedent

We are pleased to announce the launch of a new CASL (anti-spam law) precedent available for sale and download: CASL Corporate Compliance Program. This precedent package contains a CASL corporate compliance program and includes the following based on the Canadian CRTC’s recommendations for CASL (Canadian … Read the rest of this entry »

Tis The Season For Trip Contests – A Few Canadian Contest Law Tips To Keep In Mind

Destination contests/sweepstakes (i.e., trip contests) are popular seasonal marketing tools used by many clients and businesses to increase sales during the holidays and winter season. They often include ski, spa, beach and other snow-bird travel packages to popular Canadian and international destinations. While trip contests … Read the rest of this entry »

CASL Checklists & Precedents: Express Consent Requests & Consent for Third Parties

Do you need checklists and precedents to help your company or organization comply with the express consent requirements of Canada’s federal anti-spam legislation (CASL)? Our firm offers many types of precedents/forms to help companies, associations, other types of organizations and individuals comply with CASL, including … Read the rest of this entry »

Canadian Federal and Ontario Cannabis Advertising Laws and Rules: An Overview

We have been receiving an increasing number of inquiries relating to Canadian laws, regulations and regulatory guidelines for cannabis marketing and advertising. As such, we provided an overview of key advertising and marketing related requirements under the federal Cannabis Act and Ontario laws and rules … Read the rest of this entry »

Recent CRTC CASL (Anti-Spam Law) Enforcement: New CASL Enforcement Report

On November 8, 2021, the CRTC released its bi-annual CASL Enforcement Report, which reports that over 154,406 complaints (5,939 per week) were submitted to the Spam Reporting Centre (SRC) between April 1 and September 30, 2021. Of these complaints, 88% reported that the sender did … Read the rest of this entry »