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Tag Archives: canadian advertising law
My New Canadian Lawyer Column: Upfront Pricing – Is That Too Much To Ask?
In my new Canadian Lawyer Column, I take a bit of a light-hearted tiptoe through recent drip-pricing cases enforced by the Competition Bureau, including the announcement on February 13, 2020 that StubHub agreed to pay $1.3 million for allegedly violating the misleading advertising provisions of … Read the rest of this entry »
Influencer Advertising: Competition Act Compliance Now a Material Concern For Brands and Agencies
Over the past several years, competition enforcement agencies have been increasing their scrutiny of false and misleading influencer marketing. The U.S. Federal Trade Commission (FTC) initially led the charge in terms of guidance and enforcement, which included its Endorsement Guides, Endorsement Guides FAQs and warning … Read the rest of this entry »
Influencer Advertising: Competition Bureau Increases Pressure on Brands and Agencies to Comply with the Competition Act
Practical Law Canada has published a New Legal Update, which discusses the Competition Bureau’s new guidelines for influencer advertising. While the Bureau’s new guidelines largely reiterate previous guidance provided by the Bureau, its announcement also suggests increasing scrutiny on not only influencers that fail to … Read the rest of this entry »
Cannabis/Marijuana Marketing in Canada: Proposed New Cannabis Act Law
Practical Law Canada Competition has published a new Legal Update, which discusses proposed new cannabis/marijuana marketing and labeling rules under the draft federal Cannabis Act. Below is an excerpt with a link to the full Update published by Practical Law Canada, Competition. ___________________ This Legal … Read the rest of this entry »
CRTC Dismisses Constitutional Challenge to CASL (Canadian Anti-Spam Legislation)
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
Misleading Concert Prices Could Be Your Ticket to a Fine: Competition Bureau
On July 4, 2017, the Competition Bureau (Bureau) issued a statement warning sporting and entertainment vendors to ensure that their upfront pricing was accurate. In particular, the Bureau cautioned ticket sellers that engaging in “drip pricing” (i.e., only disclosing a portion of the price upfront … Read the rest of this entry »
