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Tag Archives: canadian marketing attorney
Do You Need Canadian Contest Rules and Forms For a Promotion?
Are you running a Canadian contest or sweepstakes and need forms for terms and conditions, disclosure and winner releases? I can help and offer a variety of contest forms and contest packages for running popular types of contests in Canada, excluding Quebec. These include rules … Read the rest of this entry »
CASL (Anti-spam Law) & Social Media – What’s the Deal With Social?
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
New Zealand Court Brings the Gavel Down on Car Company in “Shill Bidding” Advertising Case
The potential routes to deception are many. In misleading advertising cases, commonly challenged conduct includes false price, performance and other product claims (e.g., omitting key limitations or conditions on products or services). Some of the advertising practices that are regulated or prohibited in Canada include … Read the rest of this entry »
U.S. FTC best practices for mobile advertisers and app developers – more U.S. activity and parallels Canadian enforcement priorities
Competition/antitrust enforcement agencies in both the U.S. and Canada have been increasing their focus on new media advertising/marketing practices, notably in the mobile space. In Canada, recent cases and initiatives include the ongoing challenge by the Competition Bureau of Bell/Rogers/Telus for allegedly misleading premium text … Read the rest of this entry »
Interesting New U.K. OFT Price Comparison Website Report and Recommendations for PCWs & Some Thoughts on Comparative Advertising
November 24, 2012 On November 23, 2012, the U.K. Office of Fair Trading (OFT) announced that it had written to 100 leading price comparison websites (“PCWs”) asking that they take steps to ensure they were providing clear information to consumers (see: here). In making the … Read the rest of this entry »
New Publications: Canadian Competition Law Review (Fall 2012)
The National Competition Law Section of the Canadian Bar Association has published a new issue of its Competition Law Review (which is now also available in a searchable format online). This new issue includes articles on The Competition Act of 1986, Competitor Agreements: Interpreting Criminal … Read the rest of this entry »
Canada’s Anti-spam Legislation: A Short Overview, Some Recent Developments & Practical Steps to Consider Before CASL Comes Into Force
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
Telemarketing in BC or to BC Residents? The Telemarketer Licensing Regulation May Apply
In speaking to some industry groups recently, I’ve had some questions about provincial licensing requirements for telemarketing (and who the rules apply to and the basic requirements). Most companies engaged in telemarketing (as well as the agencies and lawyers assisting and advising them) will already … Read the rest of this entry »
