Tag Archives: destination contest

December 7, 2021

Tis The Season For Trip Contests – A Few Canadian Contest Law Tips To Keep In Mind

Destination contests/sweepstakes (i.e., trip contests) are popular seasonal marketing tools used by many clients and businesses to increase sales during the holidays and winter season. They often include ski, spa, beach and other snow-bird travel packages to popular Canadian and international destinations. While trip contests … Read the rest of this entry »

May 16, 2020

Destination Marketing Contests: Key Considerations as COVID-19 Travel Restrictions Ease

A marketing law trend that is recently emerging in my practice has been increased demand to work on destination marketing promotional contests (i.e., contests promoting trips, vacations and adventures to particular destinations – both in Canada and internationally). This may seem counterintuitive given the current … Read the rest of this entry »