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Tag Archives: drip pricing
Digital Marketing Strategies and Legal Issues For Associations & Their Members
I am pleased to be presenting again at the Canadian Society of Association Executive’s (CSAE) National Conference – this year in St. John’s, Newfoundland. I’ll be co-presenting a session this year, with Andrew Schiestel of tbk Creative, on Digital Marketing Strategies and Legal Issues for … Read the rest of this entry »
Misleading Concert Prices Could Be Your Ticket to a Fine: Competition Bureau
On July 4, 2017, the Competition Bureau (Bureau) issued a statement warning sporting and entertainment vendors to ensure that their upfront pricing was accurate. In particular, the Bureau cautioned ticket sellers that engaging in “drip pricing” (i.e., only disclosing a portion of the price upfront … Read the rest of this entry »