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Tag Archives: social media marketing
Digital Marketing Enforcement Is Top Competition Bureau Enforcement Priority: New Remarks
In an interesting speech on January 22, 2020 by the Deputy Commissioner of Competition, Deceptive Marketing Practices Directorate, the Competition Bureau (Bureau) outlined its current digital marketing enforcement priorities (see: Honest Advertising in the Digital Age). In general, the Deputy Commissioner’s remarks reflect an overall … Read the rest of this entry »
Influencer Advertising: Competition Bureau Increases Pressure on Brands and Agencies to Comply with the Competition Act
Practical Law Canada has published a New Legal Update, which discusses the Competition Bureau’s new guidelines for influencer advertising. While the Bureau’s new guidelines largely reiterate previous guidance provided by the Bureau, its announcement also suggests increasing scrutiny on not only influencers that fail to … Read the rest of this entry »
Get in the Know: The Most Popular Social Media Advertising Products Available
Guest post by Nick Hollinger tbk Creative It’s common knowledge that any organization can – and should – set up free social media accounts to start organically reaching individuals without spending a dime. So, that’s all businesses can do with social media, right? Wrong. What … Read the rest of this entry »